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May 10, 2017

NASCAR XFINITY Philadelphia Takeover Speeds into City

Parade, fan interactions, iconic stops featured throughout day                                 

Dover International Speedway, Pocono Raceway and Comcast came together Tuesday, May 9 to bring NASCAR to the city in a major way for the NASCAR XFINITY Philadelphia Takeover. For the entire day, fans celebrated the sport in advance of upcoming races near Comcast headquarters, the NASCAR XFINITY Series™ entitlement partner, at Pocono and Dover.

A large cast of drivers from the NASCAR XFINITY Series spread across the city, visiting the Franklin Institute, Reading Terminal Market, Thomas Edison High School, Pat’s King of Steaks, and a Philadelphia Phillies game.

CLICK HERE TO LEARN MORE ABOUT THE NASCAR XFINITY SERIES DASH 4 CASH EVENTS

CLICK HERE FOR SOCIAL MEDIA POSTS ON THE TAKEOVER

Dover International Speedway hosts the “OneMain Financial 200” NASCAR XFINITY Series Dash 4 Cash race on Saturday, June 3.

The following teams and drivers participated:

Ganassi Racing – Brennan Poole
GMS Racing – Spencer Gallagher
JR Motorsports – Justin Allgaier, Michael Annett and William Byron
Kaulig Racing – Blake Koch
Richard Childress Racing – Daniel Hemric, Brandon Jones and Ben Kennedy
Roush Fenway Racing – Ryan Reed and Darrell “Bubba” Wallace Jr.
Stewart-Haas Racing – Cole Custer

There was a STEM-focused question-and-answer session at the Franklin Institute, followed by a meet-and-greet autograph session with fans at the Comcast Center Front Plaza. Then came the parade through downtown Philly, featuring pit stops at City Hall followed by burnouts on Market Street.

NASCAR XFINITY Series drivers, Dover International Speedway President Mike Tatoain (right) and Pocono Raceway President Brandon Igdalsky pose during the NASCAR XFINITY Series Philadelphia Takeover on Tuesday, May 9.

Several drivers, including Darrell “Bubba” Wallace Jr., took part in a cook-off featuring Pat’s and Geno’s, two renowned purveyors of Philly cheese steaks.

Wallace answered the question that has occupied Philadelphians for decades, though he didn’t have a real basis for comparison.

“Geno’s,” Wallace said. “I had a Philly cheese steak there. I didn’t have one at Pat’s, so Geno’s is No. 1 in my book. I was hungry, and it was really good.”

After landing in Philadelphia, Wallace had to work up an appetite.

“We were at the Franklin Institute, passing out tickets to families and kids to get them to Pocono and Dover events,” Wallace said. “That was a lot of fun.”

Wallace was happy to spend the day helping to promote his sport.

“You get a lot of weird looks when you’ve got a bunch of guys walking around in firesuits,” he said. “Everybody was wondering what’s up. And they definitely stopped to ask questions. We had a lot of tickets to hand out, and it’ll be cool to get some new faces out there in the stands.

“It’s all about promotion these days and getting the word out there. We’re continuing to try to get new faces and a new demographic and keep pushing those efforts. NASCAR has been doing everything they can to make that happen, using the young guns and XFINITY Series regulars.”

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Dover Motorsports, Inc. (NYSE: DVD) is a leading promoter of NASCAR sanctioned motorsports events whose subsidiaries own and operate Dover International Speedway in Dover, Del. and Nashville Superspeedway near Nashville, Tenn. The company also plays host to the Firefly Music Festival, produced by Red Frog Events and Goldenvoice. For more information, visit www.DoverMotorsports.com.